Research Opportunity

The thing that I talk about for my market research problem was that I wanted to do something for Blue Martini in Las Vegas.  One of the main reasons that I wanted to try and help out Blue Martini was because they are in the mall called Town Square that I work at.  I believe that there is so much future potential that they have but they just don’t see it. 

The main thing that I wanted to talk about was that I think that they need to find a way to get more mall employees to come to their bar more.  The way that I first thought about it, was when you have someone get off work and they get in their car and drive to a different bar when there is one right in their mall you have to find a way for them to stay there.  I know a lot of the people that work at Blue Martini, and I had asked them before what is a good night for mall employees to go if there is one.  I always get the same answer any night because there is no special night or deals.  The main problem with Blue Martini is that they think that they are the best place in that mall and they almost seem too good for deals for employees. 

I talked to one of the VIP host and talked to him about an idea that I have for mall employees.  The first thing I told him was that you have to find a way to get more of us into your place because it will only do good things.  I told him that we get a lot of people into our store and it could be very easy to tell them about Blue Martini.  I told him that is free adverting for your place. 

            The idea that I had was to have a mall night or to make some sort of discount card for mall employees.  Anything is better then nothing. During a weekday they charge us same as everyone else to get in.  I said that this just really has to stop.  Free entry and have to give some sort of deal as well.  I told him that some money for people is better then no money at all.  I told him just to make people feel special make up a card and give it to the stores so they can give them to their employees.  I think that Town Square is a little community and me being form a small town we all need to work together to get each other business.  It is really hard now a day to get people into your store or restaurant and to buy something is even harder.  Just start working together I don’t see how it could hurt anything for sending a customer to another store.  That way you help out your fellow employee and you help out the customer. 

             

           

            

Week Four BOC:Beautiful Stranger TV

The thing that is really neat about beautiful stranger TV is just what it is.  The site used just random people of the street or people that they see and use them.  Not in a bad way.  It makes just random people like you and I look really good.  It praises people on what they wear and what they are doing.  It is a sight that shows people doing fun things this shows everyone else that the world is not a bad place, but that there are people still out there that like to have a good time and enjoy their life.  The significance of a sight like this is in what I just said.  I shows people enjoying their life and I think somewhere a lot of people have lost that.  It is about many different people in many different fields and talks about what they are doing and how they are doing it.  Just a way to involve more than just the really famous people and get to talk about the little people.  The range of people that they find our use is really neat.  There are so many different people out there that have the same interest as you and sometimes we just don’t know that they are out there.  It is everything that you want in a site.  There are video picture and many other ways to see how they get involved din these peoples life.  

Week 2 BOC: Quiz

1. What is a booty pop, and what is its significance?  A Booty Pop is a special designed shorts that makes a woman’s butt look bigger.  They are for a girl that wants to fill out her jeans or to fill out a dress that she is warring. http://bootypoppanties.blogspot.com/. 

2. Who spends more $$$ online, men or women?  Proportion? (%, $).  With this question I was really shocked with the answer.  I really thought that women would spend a lot more on line, but I was wrong.  A survey of 6,500-web shoppers online say on average men spend $326.00 and women spend on average $284.00.  http://www.opentechsupport.net/forum/general-news/30799-men-spend-more-than-woman-online.html.  I am for sure not one of these people.  I have only ever bought one thing online so that is for sure not me at all.

3. Who spends more time online, men or women?  The first site that I found said that women spend 30% more time online then men do.  It also said that women on average spend 5.5 hours of time a month online and men spend 4 hours a month on line. http://socialtimes.com/women-more-on-social-web-than-men_b18934.   When I first saw this I really did not believe what I saw.  I know that women spend a lot of time on line, but I really thought that men would have spent more time then women do.  

4.What advantage do marketers have for women shopping online than men?  Women are a lot easier to market to. Men are the hardest people to sell too.