Week Four BOC:Beautiful Stranger TV

The thing that is really neat about beautiful stranger TV is just what it is.  The site used just random people of the street or people that they see and use them.  Not in a bad way.  It makes just random people like you and I look really good.  It praises people on what they wear and what they are doing.  It is a sight that shows people doing fun things this shows everyone else that the world is not a bad place, but that there are people still out there that like to have a good time and enjoy their life.  The significance of a sight like this is in what I just said.  I shows people enjoying their life and I think somewhere a lot of people have lost that.  It is about many different people in many different fields and talks about what they are doing and how they are doing it.  Just a way to involve more than just the really famous people and get to talk about the little people.  The range of people that they find our use is really neat.  There are so many different people out there that have the same interest as you and sometimes we just don’t know that they are out there.  It is everything that you want in a site.  There are video picture and many other ways to see how they get involved din these peoples life.  

EOC Week 4: Big Movie

After watching the movie Big there are some really good marketing research methods that were used.  The first one that we saw was the focus group that we talked about in the book.  This one would cost at least $10,000 dollars to get started.  The second one that was in the movie was brain storming.  The third one that they used in the movie was longitudinal.  The focus group is where you get a group of people in this case kids to test out the product that they were trying to sell.  It was a lot of kids in this really big room just playing with toys that the company were about to start selling.  The second type was the brain storming.  This was when they were in the meeting room and Josh the main character came up with a new and better idea.  After he came up with the idea the whole room just started to blow up with many ideas.  It stated from one little thing and then got everyone talking about it.  The last thing that they talked about in the movie was longitudinal, and that is when you do research for something for over a long period of time.  The problem that they had in the movie was that the thing that they researched for was not good info.  After they found out that it was not good research then they started to brainstorm on something that would work.  The brain storming session was a good scene watching everyone work together.

Week Three EOC: 9 To 5

The main thing that I really liked about what they did for the movie was that they used actual secretaries to see how they feel about their boss.  I could just see from the short parts that we watched in the added scenes that the producers really wanted to make this feel really real for the women that were going to watch it.  There were a lot of ethical things that we talked about in the book that were also shown in the movie.  One of the biggest things that I saw in the movie besides stealing was that the boss always tried to get with the secretaries.  Sexual harassment is a huge thing in the industry and the movie did a great job of showing that.  The other things that the movie showed that was unethical were that the boss was stealing from the company.  That is why the secretaries wanted to show him a lesson.  I really wanted to talk about the little things that I saw in the movie that I think are unethical.  I think that if you don’t make a work place a friendly place to work that people don’t want to be there and it makes work even harder to do.  When the boss came back he noticed that that everything was different he hated everything.  Then he finally realized that it was working out really well.  In the short story all of the women made everything very ethical and did it all the right way.  The movie just shows that there is an ethical way to do things.  I did not like the part at all where the women had been there a lot longer than the guy and he got the raise just because he was a guy.  Those are things that have been going on for a very long time and movies like this just like to show that, because it is wrong!

EOC Week Two: Survey and its Results

My survey is about what kind of pasta people like and what kind of pasta sauce they want on it.  This is a cross sectional survey.  This survey was done a Olive Garden in northern California.  The pasta that was surveyed was linguini, fettuccine, fusilli, farfalle, ziti, rotini.  The sauce that they talked about was alfredo, marinera, florentina, Quattro formaggi.  They only surveyed 22 people.  I will give the numbers in the order that I said what was being surveyed.  The pasta 5 of 22, 5 of 22, 4 of 22, 3 of 22 and 2 of 22.  The sauce was 5 of 22, 7 of 22, 4 of 22 and 6 of 22.  The reason that they wanted to do this survey was because they wanted to see what kind of food to put on the menu.  Olive Garden wanted to see where to put food on their menu.  The things that sold more would be more toward the front of the menu and the things that sold not so much would be more toward the back.  “Of course different people care about different products to different degrees.”  Marketing Research Kit For Dummies.  This was a great quote that I found out of the book because it is such a true statement.  Knowing more about your product will always help your business.  Knowing more about your customer and what they want especially with food can always help a restaurant and what to put on your menu like in this case.

Week 2 BOC: Quiz

1. What is a booty pop, and what is its significance?  A Booty Pop is a special designed shorts that makes a woman’s butt look bigger.  They are for a girl that wants to fill out her jeans or to fill out a dress that she is warring. http://bootypoppanties.blogspot.com/. 

2. Who spends more $$$ online, men or women?  Proportion? (%, $).  With this question I was really shocked with the answer.  I really thought that women would spend a lot more on line, but I was wrong.  A survey of 6,500-web shoppers online say on average men spend $326.00 and women spend on average $284.00.  http://www.opentechsupport.net/forum/general-news/30799-men-spend-more-than-woman-online.html.  I am for sure not one of these people.  I have only ever bought one thing online so that is for sure not me at all.

3. Who spends more time online, men or women?  The first site that I found said that women spend 30% more time online then men do.  It also said that women on average spend 5.5 hours of time a month online and men spend 4 hours a month on line. http://socialtimes.com/women-more-on-social-web-than-men_b18934.   When I first saw this I really did not believe what I saw.  I know that women spend a lot of time on line, but I really thought that men would have spent more time then women do.  

4.What advantage do marketers have for women shopping online than men?  Women are a lot easier to market to. Men are the hardest people to sell too.

EOC Week One: What I am exspeting from this class

There is always a lot to lean in Mr. Pintos classes.  Last quarter I did really well in his class and really enjoyed what I learned and really took it to hear to try my best.  This quarter I am expecting the same thing out of Mr. Pinto and I am going to try my best again to get another A.  This new class is about marketing research.  This is Mr. Pintos major and what he did in college so I am excepting a lot of good things to happen and think that I am going to lean a lot of information that I will be able to carry with me in the future.  Chapter on say live it, learn it and love it.  This I think is all about marketing and how much fun that I think it can be and how much that I think I can learn.  Mr. Pinto said that in this class we will be doing a lot of research to see how companies market their products and how they go about selling.  There are so many different companies out there that don’t have a great product, but they have great marketing and that is why they are at the top of their field.  How to understand how to sell something and understanding what people want I think is a gift.  I always expect the most out of Mr. Pinto’s classes, and seeing that this is his specialty I know that he won’t let me down. I am excited to see what I will lean in this class!